A little bit about me...

I've spent the last decade building and growing early-stage startups. I came up through the Toronto tech scene and have worked across just about every function you'll find at an early-stage company; GTM, product, and even full-stack engineering when needed.

A few years ago, I raised angel funding and built an edtech startup from scratch. I hired and led a great team, shipped a complex classroom product, and found our first paying customers.

Since then, I've been through the Antler Founder Residency and worked with a fast-moving, well-funded Silicon Valley startup, helping them scale their sales team, shape their early GTM strategy, and execute fast.

Now, alongside building my next venture, I partner with early-stage founders as a fractional resource, jumping in to help with GTM strategy, hiring, team building, and product execution. If you're at that messy 0-to-1 stage and need extra firepower, I can help.

GTM Strategy & Execution - Clarify Your Message. Nail Your Motion.

I help founders build and execute go-to-market strategies that actually work. From customer discovery to sales process design, I've been in the trenches and know what moves the needle.

Product Strategy - Build the Right Thing, Faster

I work with teams to prioritize features, design user experiences, and build products that customers actually want to pay for. I focus on the intersection of user needs and business goals.

Hiring & Team Building - Build the Right Team, Faster

Early-stage hiring is make-or-break. I help founders identify key roles, write compelling job descriptions, and build interview processes that attract the right talent. I've hired across engineering, sales, and product roles.

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